Get in touch

Send us a message, or mail us at hello@resonate.digital

Get in touch

Send us a message, or mail us at hello@resonate.digital

Working concepts: the missing link between discovery and real use

Working concepts: the missing link between discovery and real use

What has always made Resonate stand out is our focus on discovery: interviewing and observing users, understanding their problems and needs, identifying opportunities, shaping a concept and validating it before recommending how to solve a certain problem, and moving...
Designing AI features people actually trust and use

Designing AI features people actually trust and use

As part of the current AI trend, many teams are adding AI capabilities to existing solutions without thinking carefully enough about how the interaction between user and AI should work. This is where AI features often fail today, and where many more will fail as AI...
How to identify AI opportunities worth investing in

How to identify AI opportunities worth investing in

Regardless of if it is an enterprise solution or a SaaS product, the challenge is not finding AI ideas because there are plenty of them. The challenge is identifying which ideas are actually worth investing in. 30-second version AI ideas are easy to find. The hard...
Why would a product company hire external product experts?

Why would a product company hire external product experts?

Real-world scenarios for bringing in external product experts 1. You’ve hit a plateau in adoption or engagement, and nothing’s moving the needle You’ve shipped new features. Maybe run campaigns. Sending emails. Tweaked onboarding. Still… crickets. In moments like...
Why innovation fails in enterprises and what actually works?

Why innovation fails in enterprises and what actually works?

The average lifespan of S&P 500 companies has dropped from 33 years in 1965 to just 17 years in 2025 and continues to fall. Innovation isn’t optional. Innovation is survival. Enterprises are under more pressure than ever to innovate or risk becoming irrelevant....